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The Perfect Customer Journey

Where are you losing people, and what should you fix first?

Answer 18 quick questions about your customer journey. You'll get a score out of 100, see which of the 6 stages are working, and find out the first thing to fix.

This is for you if:

  • People get in touch, but not enough of them turn into paying customers
  • Following people up happens when you remember, not every time
  • You know your marketing could work harder, but you're not sure where to start

4 minutes · Confidential · Instant results

Example result
52out of 100

Your score

Half-built bridges

  • Get NoticedWorking
  • ConnectPatchy
  • Build TrustMissing
  • Make the SaleWorking
  • Deliver & WowStrong
  • Create FansPatchy

Start here: Connect, plus your three next steps

The 6 stages your score looks at

If you know it or not, you're taking your customers on a journey. It's your job as the business owner to make it the best journey it can be.

Your score shows which stages are working, and which ones need you.

  1. Get Noticed

    Are the right people finding you?

    Whether the people you want to work with know you exist, and whether you know where your enquiries come from.

  2. Connect

    Can you stay in touch with them?

    Whether people who aren't ready to buy yet can leave their details, so you can stay in touch with them.

  3. Build Trust

    Are you proving you can help?

    Whether you reply quickly, keep in touch, and show people you're the one to help before you ask for anything.

  4. Make the Sale

    Is it easy to say yes?

    Whether it's clear what you sell and how to start, and what happens when someone goes quiet after asking for a price.

  5. Deliver & Wow

    Do they get more than they expected?

    What it's like to be your customer, from the moment they say yes to the day you finish.

  6. Create Fans

    Are they telling others about you?

    Whether happy customers leave reviews, send people your way and come back to you again.

What you'll get

  1. Your score out of 100

    And what it means for your business, in plain English.

  2. All 6 stages rated

    Missing, Patchy, Working or Strong, so you can see exactly where people are slipping through.

  3. Where to start

    The one stage to fix first, and three next steps you can get on with yourself.

You'll see it all straight away, and I'll email you a copy.

Jamie Clarke

Hey, I'm Jamie.

I've been helping businesses with their marketing for 17 years, and I created The Perfect Customer Journey, the six stages this score is built on.

I've worked with hundreds of businesses, from football academies and tutors to electricians and engineers. Most of them weren't short of good ideas. They just didn't know which bit to fix first. That's what this is for.

"We've worked with Jamie for over 5 years now and would highly recommend his services. Really pleased with everything he has done for us."
Luke, Foot-Tech Academy

See where you stand

18 quick questions. Your results show up the moment you finish.

4 minutes · Confidential · Instant results